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Please Turn Off Your “BRAIN”

December 1st, 2007 at 1:43 pm · 6 Comments ·

Pet Peeve of the Day: This has got to be the most inappropriate, out-of-control use of quotation marks I’ve ever seen. Spotted today while “STANDING” in “LINE” at the Kaiser Permanente pharmacy:

Too Many INAPPROPRIATE Quotes

The words in ALL CAPITALS make it that much better, don’t they? Some signmaker went a little crazy and needs to face the wrath of Finger-Quotin’ Margo! I wonder how the disabled people in line feel about being referred to as “Handicapped”? I also like the use of asterisks as an alternate means of emphasis, like someone was typing a *text format* e-mail.

Jogged Today: Yes (@ 26°F)
Songs That Came Up On The iPod While Jogging:

  • “I Never Thought I’d Live To Be A Million” (Moody Blues)
  • “(Bubblegum Crisis 2040 Opening) Y’know” (Akira Sudou)
  • “Smile” (Tribe)
  • “I Get Hurt” (Big Country)
  • “Sound Makes A Circle” (Audible)
  • “Out Of The Blue” (Ash)

Today’s Weight: 161.8 lbs (how’d that happen?)
Lunch Yesterday: A BMT sandwich at Subway.

Latre.

Tags: Signage · Whining

6 responses so far ↓

  • 1 2fs // Dec 1, 2007 at 8:39 pm

    That postmodern layout is something, too - it’s like the visual equivalent of Mark E. Smith lyrics.

  • 2 Bill the Galactic Hero // Dec 2, 2007 at 10:17 am

    w*W “tHAT” iS lIK3 *OMG* sO “gR34T”!!!!

    I weep for the intellectual state of the country.

  • 3 Lisa // Dec 2, 2007 at 10:17 am

    But without emoticons I can’t tell whether I should read that sign as ;-) or >:-/

  • 4 InfK // Dec 2, 2007 at 4:03 pm

    DO *NOT* TAKE “PICTURES” of the SIGN!!!!

    It reminds me of a parking lot rules notice we got when entering an upscale west-LA apartment complex - it was so funny we saved it, though I’m not sure where at the moment, which is a shame because my memory won’t do it justice. Basically, though, every other line was “We will tow your car”… the phrase appears like 15 times on the page.

  • 5 ZuzuT // Dec 3, 2007 at 8:26 pm

    If Kaiser Pharmacy wasn’t laid out so poorly, they wouldn’t even need a sign. It is not unusual for it to take me more than one hour to pick up a refill for my Dad that has already been phoned in. Every time I have to deal with there pharmacy I marvel at their inefficiancy — maybe it is because they are busy adding quotes to their sign.

  • 6 Flasshe // Dec 3, 2007 at 9:21 pm

    Don’t get me started on the Kaiser Pharmacies…

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